Project Goal: Design branding and establish a brand kit, design website and functionality testing, create animations for videos, design course modules for beta testing
Timeframe: 2 years
Methods/Tools Used: Adobe Illustrator, Canva, Animaker, Moo, SquareSpace
Design Process:
I worked with the company owner and a content expert throughout the branding design iterations. We met weekly to review design edits and discuss direction. Once the final design was acheived the company was emailed with the updated brand kit to encourage consistency. It was also saved on a shared drive. The branding was then applied out to the company assets. I created a reactive website, social media templates, newsletter template, business cards, video animations, PowerPoint template, and more.
Low Fidelity Design
Mid Fidelity Design
High Fidelity Design
